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	<title>Headstream</title>
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	<link>http://www.headstream.com</link>
	<description>The Social brand agency</description>
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		<title>Education</title>
		<link>http://www.headstream.com/what-we-do/educatio/</link>
		<comments>http://www.headstream.com/what-we-do/educatio/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 11:15:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[What we do]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=70</guid>
		<description><![CDATA[You might be a newbie or you might have been doing it for a while. Either way, keeping up to date with social can be time consuming and sometimes baffling. Whether it’s a social media monitoring training session, a crisis management workshop or helping you and your teams manage your communities, we have cost effective [...]]]></description>
			<content:encoded><![CDATA[<p>You might be a newbie or you might have been doing it for a while. Either way, keeping up to date with social can be time consuming and sometimes baffling.</p>
<p>Whether it’s a social media monitoring training session, a crisis management workshop or helping you and your teams manage your communities, we have cost effective off-the-shelf briefings or we can develop bespoke training programmes to suit your needs.</p>
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		<title>Planning</title>
		<link>http://www.headstream.com/what-we-do/plannin/</link>
		<comments>http://www.headstream.com/what-we-do/plannin/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 11:15:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[What we do]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=115</guid>
		<description><![CDATA[Whilst not all social activity can be planned in advance (we believe in the power of real-time marketing), it helps to know where you’re going and how you’ll know when you get there. The days of dipping a toe in the water, or doing the odd social campaign have gone. Planning your social activity, so [...]]]></description>
			<content:encoded><![CDATA[<p>Whilst not all social activity can be planned in advance (we believe in the power of real-time marketing), it helps to know where you’re going and how you’ll know when you get there.</p>
<p>The days of dipping a toe in the water, or doing the odd social campaign have gone. Planning your social activity, so it has clear KPIs that meet your marcoms objectives, ensures everything is measurable. We have a toolkit to help you do this effectively.</p>
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		<title>BT Wholesale</title>
		<link>http://www.headstream.com/work/bt-wholesale/</link>
		<comments>http://www.headstream.com/work/bt-wholesale/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 10:09:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=68</guid>
		<description><![CDATA[A three month social media monitoring review, looking at: Key conversation topics Where conversations were taking place Manual sentiment analysis (positive vs. negative) Recommendations for ongoing content and social strategy]]></description>
			<content:encoded><![CDATA[<p>A three month social media monitoring review, looking at:<br />
<span id="more-68"></span></p>
<ul>
<li>Key conversation topics</li>
<li>Where conversations were taking place</li>
</ul>
<p><!--more--></p>
<ul>
<li>Manual sentiment analysis (positive vs. negative)</li>
<li>Recommendations for ongoing content and social strategy</li>
</ul>
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		<title>McLaren</title>
		<link>http://www.headstream.com/promo/mclaren/</link>
		<comments>http://www.headstream.com/promo/mclaren/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 09:38:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Promo]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=53</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[]]></content:encoded>
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		<title>Body Shop</title>
		<link>http://www.headstream.com/promo/body-shop/</link>
		<comments>http://www.headstream.com/promo/body-shop/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 09:37:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Promo]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=50</guid>
		<description><![CDATA[]]></description>
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		<title>Strictly</title>
		<link>http://www.headstream.com/promo/strictly/</link>
		<comments>http://www.headstream.com/promo/strictly/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 09:37:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Promo]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=48</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[]]></content:encoded>
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		<title>Maxinutrition</title>
		<link>http://www.headstream.com/work/maxinutrition/</link>
		<comments>http://www.headstream.com/work/maxinutrition/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 08:59:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=100</guid>
		<description><![CDATA[Social activity to build engagement around the launch of a new product Influencer and community identification Community management (Facebook and Twitter) Community relations within specialist communities Crisis communications Content creation]]></description>
			<content:encoded><![CDATA[<p>Social activity to build engagement around the launch of a new product<br />
<span id="more-100"></span></p>
<ul>
<li>Influencer and community identification</li>
<li>Community management (Facebook and Twitter)</li>
</ul>
<p><!--more--></p>
<ul>
<li>Community relations within specialist communities</li>
<li>Crisis communications</li>
<li>Content creation</li>
</ul>
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		<title>AVIVA Health</title>
		<link>http://www.headstream.com/work/aviva-health/</link>
		<comments>http://www.headstream.com/work/aviva-health/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 05:07:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=106</guid>
		<description><![CDATA[Social brand strategy to identify how and where social would fit into Aviva Health Six months social media monitoring Workshops and interviews to identify opportunities within social Social strategy Content concepting Community engagement recommendations]]></description>
			<content:encoded><![CDATA[<p>Social brand strategy to identify how and where social would fit into Aviva Health<br />
<span id="more-106"></span></p>
<ul>
<li>Six months social media monitoring</li>
<li>Workshops and interviews to identify opportunities within social</li>
</ul>
<p><!--more--></p>
<ul>
<li>Social strategy</li>
<li>Content concepting</li>
<li>Community engagement recommendations</li>
</ul>
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		<title>Execution</title>
		<link>http://www.headstream.com/what-we-do/execution/</link>
		<comments>http://www.headstream.com/what-we-do/execution/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 02:18:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[What we do]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=122</guid>
		<description><![CDATA[Making things happen is a large part of what we do. We love being creative, whether it’s a community and influencer communications programme, building an app or widget or generating ideas for social content. We can either work with you to amplify your own content through communities and influencers, or help generate new content, which [...]]]></description>
			<content:encoded><![CDATA[<p>Making things happen is a large part of what we do. We love being creative, whether it’s a community and influencer communications programme, building an app or widget or generating ideas for social content.</p>
<p>We can either work with you to amplify your own content through communities and influencers, or help generate new content, which we can develop and work with you to distribute.</p>
<p>We’re used to working with big teams, and we play nicely with other agencies too.</p>
]]></content:encoded>
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		<title>L’Oreal</title>
		<link>http://www.headstream.com/work/loreal/</link>
		<comments>http://www.headstream.com/work/loreal/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 02:07:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>

		<guid isPermaLink="false">http://www.headstream.com/tarnr/?p=107</guid>
		<description><![CDATA[Blogger relations to build awareness of Garnier’s Tinted Eye Roll-on Social media audit and analysis of the beauty blogosphere Creation of blogger event to showcase products Hosting and relationship building at event Distribution of information and product to bloggers Community engagement]]></description>
			<content:encoded><![CDATA[<p>Blogger relations to build awareness of Garnier’s Tinted Eye Roll-on<br />
<span id="more-107"></span></p>
<ul>
<li>Social media audit and analysis of the beauty blogosphere</li>
<li>Creation of blogger event to showcase products</li>
</ul>
<p><!--more--></p>
<ul>
<li>Hosting and relationship building at event</li>
<li>Distribution of information and product to bloggers </li>
<li>Community engagement</li>
</ul>
]]></content:encoded>
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